How to avoid Uber price surge tonight

(CNN) - It might be the last thing you remember tonight: getting in your Uber.

The ride sharing app has been blamed for pretty much everything this year, except maybe the Sony hack. And still, despite all the bad press, tonight alone the company is expected to generate 100 million dollars in revenue. That's in large part, of course, because they jack up their prices at peak times during the biggest party night of the year. Last year one five mile ride in Pennsylvania cost $265.

But hey, you're going out on New Year's Eve, you're gonna overpay for everything else am I right?

Business Insider's Senior Editor Steve Kovach joins "The Lead" live to discuss.